Buxom Cosmetics announce Shay Mitchell
Actress and lifestyle blogger Shay Mitchell has been unveiled as the Global Creative Ambassador for make-up brand Buxom Cosmetics.
Shay rose to fame in TV series Pretty Little Liars and is also known as an author and entrepreneur. Renowned for her confidence and strong voice, she is said to embody the make-up brand's #BuxomBabe ethos.
The first campaign featuring Shay is set to launch in July, showcasing Buxom's latest lip innovation. As well as working with the brand to develop new products, Shay will also be actively collaborating with Buxom to develop creative content and social media campaigns.
Shay announced her new role to her 19.7 million Instagram followers stating:
“Ahh secrets out!!! I am SO excited to be working with @BuxomCosmetics as their new Global Creative Brand Ambassador and can't wait to share some of the creative process! We have a lot of amazing things in the works so make sure to go to www.BuxomCosmetics.com and sign up to receive email updates! Check out BUXOM and watch my IG stories for more info!”
Buxom Cosmetics are available in the UK at cultbeauty.co.uk/buxom