Alter Ego reveal new Scalp Collection haircare
A healthy scalp leads to healthier looking hair, and with this in mind Alter Ego have introduced their Scalp Collection, a hair care line and salon ritual.
Formulated with up to 99% natural origin ingredients including essential oils and vitamins, the Scalp Collection comprises three prescriptions – Calming, Energizing and Pure Balancing – with the preferred choice based on individual clients' scalp and hair needs.
These are combined into a four-step ritual featuring a preparation product to cleanse the scalp, a cleansing product applied with relaxing scalp massage, a Detangling Conditioner treatment and a leave-in completion product.
Products can also be used individually, and retailed for use at home.
The range is free of parabens, sulphates, SLS, SLES and paraffin waxes., and is also suitable for vegans.
Alter Ego's Scalp Collection is available from Sweet Squared.